associate division director; assistant professor of public communication
Area of Expertise:
Public relations, social media, digital strategic communications, crisis communications, health communications, social marketing, popular culture, public communication education
Additional Information:
An AU alumna, Pallavi Damani Kumar has more than 15 years' experience in public relations. She has worked at Fleishman Hillard as a vice president in the firm's social marketing practice. While there, she worked on a social marketing campaign for the White House Office of National Drug Control Policy’s (ONDCP) National Youth Anti-Drug Media Campaign. Before that, Kumar was an associate director of international public relations at Wyeth Pharmaceuticals, where she led international public relations activities for several products. Before joining Wyeth, she was a vice president and account supervisor in Ketchum Public Relations's healthcare practice, where she was responsible for developing strategic communication plans, implementing consumer media campaigns, coordinating media events, serving as client contact, and managing an account team. She has been published in the Washington Post and USA Today.
Foreign Language Fluency:
n/a
Academic Credentials:
BA, American University; MPS, Georgetown University
Category:
Business-Marketing and Advertising, Media Issues, Popular Culture, Public Relations